Will 2026 finally be the year when demand for luxury normalises?

December 2025 | Flavio Cereda

Luxury Brands: “In the absence of further macro shocks, we would expect a gradual but sustained reversal in trend coming.”

The great rotation in luxury markets

11 June 2025 | Flavio Cereda

Changes in US trade policy may have pressured luxury brand equities, but Flavio Cereda, Investment Director of the Luxury Brands strategy, sees performance emerging more selectively and expects any slowdown to be milder than feared.

Active Thinking: Who is buying luxury?

13 November 2024 | Flavio Cereda

Flavio Cereda, Investment Manager, Luxury Equities, discusses the market segmentation of the luxury sector and explains why he prioritises growth over value.

A tale of two cities: Luxury market trends in Hong Kong and Shanghai

22 October 2024 | Flavio Cereda

Flavio Cereda, Investment Manager, Luxury Equities at GAM Investments, shares his latest insights on the luxury sector, following a 10-day visit to two major cities in China.